This report outlines the landscaping exercise to understand what demand-creation activities for voluntary medical male circumcision (VMMC) have been undertaken in South Africa, what has been effective, and what new and innovative practices might exist. The results of this review will be used initially to inform the DOH's short-term rapid scale-up plan for VMMC and a revised demand creation strategy for South Africa. They may also be used by donors and implementing partners as they consider approaches to demand creation going forward.